What Meta charges
Meta applies progressive monthly volume tiers. Some markets publish a separate international-authentication schedule.
AUTHENTICATION MESSAGE PRICING
Authentication WhatsApp API pricing in Malaysia
One-time passcodes and identity-verification templates used to confirm a login, transaction or other user action.
META RATE CARD · EFFECTIVE 2026-07-01
Authentication rates for Malaysia
When it can be free
Authentication remains chargeable in the 24-hour customer service window, but can be free during a qualifying 72-hour free-entry-point window.
| Rate type | Monthly chargeable volume | Rate per delivered message |
|---|---|---|
| Domestic authentication | 0+ | $0.0140 |
| Domestic authentication | 1,00,001+ | $0.0133 |
| Domestic authentication | 3,00,001+ | $0.0126 |
| Domestic authentication | 10,00,001+ | $0.0119 |
| Domestic authentication | 1,00,00,001+ | $0.0112 |
| Domestic authentication | 2,00,00,001+ | $0.0105 |
| International authentication | 0+ | $0.0418 |
| International authentication | 1,00,001+ | $0.0397 |
| International authentication | 3,00,001+ | $0.0376 |
| International authentication | 10,00,001+ | $0.0355 |
| International authentication | 1,00,00,001+ | $0.0334 |
| International authentication | 2,00,00,001+ | $0.0314 |
Recipient billing market: Malaysia. Currency: USD. Verified 2026-08-13 against the official Meta rate card. Region pages reproduce Meta's grouped rows; they do not invent country-level rates inside a region.
CATEGORY-PREFILLED ESTIMATE
Calculate authentication message cost
The first row starts with 10,000 authentication messages. Add other categories, markets, free-window shares or BSP fees as needed.
MONTHLY MESSAGE ESTIMATE
Calculate your WhatsApp API cost
Add delivered-message volume for each recipient country. No login or email required.
Official Meta billing currency: USD.
ESTIMATED COST
Your monthly breakdown
| Country | Category | Chargeable | Free | Tier applied | Effective rate | Subtotal |
|---|---|---|---|---|---|---|
| Malaysia | Marketing | 0 | 0 | Base rate $0.0860 | $0.0000 | $0.00 |
| Malaysia | Utility | 0 | 0 | Base rate $0.0140 | $0.0000 | $0.00 |
| Malaysia | Authentication — domestic | 10,000 | 0 | 10,000 @ $0.0140 | $0.0140 | $140.00 |
| Malaysia | Service | 0 | 0 | Meta-free service window | $0.0000 | $0.00 |
| Malaysia | Authentication — international | 0 | 0 | Base rate $0.0418 | $0.0000 | $0.00 |
SAVINGS OPPORTUNITIES
Where the current mix saves money
Malaysia: marketing is $0.0720 per message above the incremental utility rate at this volume; potential category-mix difference $0.00.
Rates effective . Verified . Next Meta update: .
Unofficial estimates; not affiliated with Meta. Verify every budget against Meta's official rate card.
FROM API COST TO A WORKING FRONT DESK
Need the whole WhatsApp workflow?
Elily answers client questions on your business WhatsApp, books into Google Calendar and hands chats to your team when judgement is needed. Srileo manages the setup with you.
Last updated