AUTHENTICATION MESSAGE PRICING

Authentication WhatsApp API pricing in Russia

One-time passcodes and identity-verification templates used to confirm a login, transaction or other user action.

META RATE CARD · EFFECTIVE 2026-07-01

Authentication rates for Russia

What Meta charges

Meta applies progressive monthly volume tiers. Some markets publish a separate international-authentication schedule.

When it can be free

Authentication remains chargeable in the 24-hour customer service window, but can be free during a qualifying 72-hour free-entry-point window.

Rate type	Monthly chargeable volume	Rate per delivered message
Domestic authentication	0+	$0.0400
Domestic authentication	3,00,001+	$0.0380
Domestic authentication	20,00,001+	$0.0360
Domestic authentication	1,00,00,001+	$0.0340
Domestic authentication	2,00,00,001+	$0.0320
Domestic authentication	4,00,00,001+	$0.0300

Recipient billing market: Russia. Currency: USD. Verified 2026-08-13 against the official Meta rate card. Region pages reproduce Meta's grouped rows; they do not invent country-level rates inside a region.

CATEGORY-PREFILLED ESTIMATE

Calculate authentication message cost

The first row starts with 10,000 authentication messages. Add other categories, markets, free-window shares or BSP fees as needed.

Recipient country 1

Recipient country

Search verified countries by name or two-letter code.

Marketing messages

Utility messages

Authentication messages

Service messages

Utility messages inside an open 24-hour service window 60%

These utility templates are free and excluded before volume tiers are calculated.

Conversations originating from a free entry point 0%

This percentage is applied proportionally across delivered volumes in every message category.

BSP markup model

ESTIMATED COST

Your monthly breakdown

Monthly Meta cost $400.00 $4,800.00 annualised

Blended Meta cost $0.0400 per delivered message

Estimated BSP fees $0.00 per month

Total landed cost $400.00 $4,800.00 annualised

Cost by recipient country and message category
Country	Category	Chargeable	Tier applied	Effective rate	Subtotal
Russia	Marketing	0	Base rate $0.0802	$0.0000	$0.00
Russia	Utility	0	Base rate $0.0400	$0.0000	$0.00
Russia	Authentication — domestic	10,000	10,000 @ $0.0400	$0.0400	$400.00
Russia	Service	0	Meta-free service window	$0.0000	$0.00

SAVINGS OPPORTUNITIES

Where the current mix saves money

Saved by your current service-window share $0.00

Total service-window saving at 90% $0.00 +$0.00 from current

Russia: marketing is $0.0402 per message above the incremental utility rate at this volume; potential category-mix difference $0.00.

Rates effective 2026-07-01. Verified 2026-08-13. Next Meta update: 2026-10-01.

Unofficial estimates; not affiliated with Meta. Verify every budget against Meta's official rate card.

Check the rest of the landed cost

All categories for Russia → Compare BSP fee models → Diagnose WhatsApp API errors →

Last updated 13 August 2026